9/6/2023 0 Comments How to use twitterIt’s a place to meet people, break the ice, and, if you so desire, invite them into your “home” by connecting via other social networks, to deepen the relationship. Where does that leave Twitter? As the front door and foyer. If you were to liken social media to a house, Facebook would be the family room, LinkedIn the home office, and a blog the library. Twitter’s Value for MarketingĪllow me to illustrate Twitter’s value with the following analogies:įront door and foyer. In this article, I help you understand Twitter’s place in the marketing mix, first by explaining its value and then by listing 25 ways to use it. I can’t recount just how many times I have heard business owners and marketers tell me, “I just don’t get Twitter.” In 2016, we merged the two sites, leaving Practical Ecommerce as the successor.Īlthough marketing through social media is the norm, Twitter is still an enigma for many. ![]() Practical Ecommerce acquired Web Marketing Today in 2012. ![]() Editor’s Note: This article was originally published by Web Marketing Today.
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